Internal tool · ads to WhatsApp to closes · Lahore
CoRelations growth dashboard
Ads, WhatsApp conversations and closes in one funnel, with the AI agent's lead quality measured, not guessed.
CoRelations · Growth
Live · hourly- Ad spend
- PKR 0
- last 30 days
- Conversations
- 0
- WhatsApp chats started
- Real workspace leads
- 0
- qualified by Sarah
- Cost / booked tour
- PKR 0
- the number that matters
Funnel · impression to close
- People reached0
- Link clicks0
- Conversations0
- Real chats (3+ msgs)0
- Workspace leads0
- Closes0
A chat is not a lead. Sarah reads every one and sorts them before they count.
Conversations per dayWorkspace leads per day
Who is actually messaging
- Here for workspacethe ones we want
- Asking for a jobfiltered out
- Just browsingfollow-up later
- Wrong number / spamignored
Sample data · real figures stay private to the client
Problem
Click-to-WhatsApp ads report conversations, but a conversation can be a job seeker or a wrong number. The team needed to know which ads and audiences brought people who actually wanted a desk.
What we built
A dashboard that joins Meta ad data with the conversations Sarah (the AI front desk) handled and the team's closes log. It classifies who is really messaging, runs a proper audience test, shows the best hours to advertise, and tracks the website in a separate tab.
Result
Spend is judged on cost per real workspace lead and cost per booked tour, not on cost per chat. Audience winners are decided with a statistical test, not a hunch.
The starting point
A coworking space sells through WhatsApp. Meta counts every chat the same, so the cheapest ads looked best even when they mostly attracted people asking for jobs.
What we built
An hourly pipeline that pulls ad data, reads which conversations Sarah qualified, and lines them up with paying members from the closes log. Every section explains what it is measuring in plain language.
How it is used
The team decides budgets on cost per real lead and cost per booked tour, and checks the hour-by-hour view before scheduling ads. The dashboard shown here uses sample data; the real figures stay private.